Namibia was hit hard in 2020 with the Covid-19 pandemic, as was the rest of the world. One of the industries that came under severe pressure was Tourism, one of the mainstay’s of Namibia’s economy. It was no surprise then that, despite restrictions and a financial hole in most businesses’ pockets, it was decided to proceed with the Namibia Tourism Expo.
Oranjemund’s Town Transformation Team, consisting of representatives from OMDis, OTC and OMD 2030, set up a stall for Oranjemund, advertising the town as a tourism and investment destination. The aim was to represent and market Oranjemund to Namibians in particular. Our tagline was “take me to Oranjemund my soul needs to breathe”, and in current times this is especially true.
We stood alongside stalls like the Gondwana Collection, Namibia Hospitality and Cape Wine Route. In addition to tourism related stalls there were also a number of stalls representing support businesses, such as Complete Lifestyle Warehouse and Vivo Energy, as well as organisations like the Development Bank of Namibia. Thousands of visitors circulated through the Expo and we had many interested visitors, many of them asking whether Oranjemund is open. Yes, we are! We hope to them all next time in Oranjemund. The other most popular question was “can we buy property in Oranjemund”, and again, yes, we are open for business.
The message remains: If you’d like to get away from 2020’s troubles, visit Oranjemund so that your soul can breathe!
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